Choosing the best email service provider for you is rarely never an easy decision. Why? Because you have to deal with questions like: "Does it have the features I want? " "How is the support?" "Does it integrate with fill in the blank]"? ...plus a million other things to consider...all at once. No Bueno. I remember being overwhelmed when I…
When many entrepreneurs begin sending emails for their business, it's often their first time ever looking at analytics, let alone email analytics. Unless you're an email marketer, many times, email analytics and all of the data points that can be gleaned from an email campaign simply isn't in the scope of your day-to-day business. However, unlike some forms of marketing,…
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Text" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Think of it like dating... You only get one chance to make a good first impression. If you turn somebody off, then your second date chances nosedive. Most entrepreneurs don’t understand the power of a good Welcome Email. This means hey don’t spend time putting together one that will arrest…
I’ve had it… It’s no secret that email marketing is the most powerful form of modern marketing and can do more for any business than any other online strategy (sorry social media enthusiasts). It’s been the driving force behind virtually every successful marketing campaign we’ve ever run and industry research reveals an average 3800% return on investment for every dollar…